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Location: Seattle, United States

Seattle hymnnut - born 1954 - aka Ros' Haruo - active Esperantist - liberal Baptist layman - married with cat - 25½ years sober - sushi afficionado

Thursday, October 05, 2006

Esplorpropono

Mi skribis hodiaŭ al vicprezidantino de mia firmao (ni estas enketistoj):

Hi Sue,

In my capacity as an active proponent of Esperanto (the International Language) I am interested in exploring whether it might be feasible to conduct a formal research study concerning awareness of, attitudes towards, and potential interest in Esperanto, utilizing both quantitative and qualitative approaches.

My ideal study would involve a fairly high-n random-sample phone survey in several parts of the country,

New York/Massachusetts
Puget Sound/Western Washington
California (Northern/Southern)
Texas/Louisiana
Wisconsin/Minesota
Colorado/Wyoming
Alabama/Tennessee

as well as smaller parallel mail and web surveys, for example, aimed at discovering, especially,

General attitudes on language and languages
Awareness of Esperanto
Attitudes towards Esperanto
Openness to/Interest in various sales pitches for Esperanto
Membership in Focus Group categories

and then Focus Groups and/or Delphi Groups focussing mainly on

Awareness of Esperanto
Attitudes towards Esperanto
Openness to/Interest in various sales pitches for Esperanto

and targeting specifically

Budget-conscious travelers
Homeschooling parents
Language teachers

(and possibly other groups I have not identified yet; some might only be identified through analysis of the quantitative data).

I would want the n on the random part to be large enough that we would have good stats on blacks, Hispanics, and non-native English speakers.

So my initial question to you is, what sort of budget would we need to be looking at to do something like this?

I may share this query and your response with colleagues in the Esperanto movement, unless you designate particular information as my-eyes-only or something.

Yours,
Leland in Centel

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